This post is the first in a series of ‘how to’ blogging tips. I promised to start it back in January, but better late than never hey! I want to share my experiences and the knowledge I’ve learnt from them in a free, accessible and honest way. Posts will be coming out monthly and will cover everything from pitching to payments and invoices, to improving your traffic.
Happy blogging birthday to meeeeee! Nobody bought me a cake, so I bought myself one. Only kidding (kind of). My little slice of the internet is now a year old and I feel like a proud mum (somewhere…
The Olympus Pen has become the holy grail of blogging cameras, it’s impossible to go to an event and not see 10 of them hanging from necks by Vogue leather straps. The Pen is lightweight and versatile but the kit lens is extremely limiting. With the right lens (and understanding of manual settings) you can produce imagery that is easily as high quality as that of a much more expensive camera.
Most bloggers are constantly looking to up their photography game, whether to accompany a sassy new post or for the ‘gram. Whilst fundamentally a lot of it comes down to how well you can actually take a photo in the first place, editing can not only help to create a sense of cohesion and branding but also hide a multitude of sins (e.g. mega creased bed sheets, toast crumbs and yellow lighting).
I try not to get too bogged down with worrying about the nitty gritty of the ‘gram. Trying to stick to a strict theme is not only restrictive but also repressing of your creativity, however if you’re a bit of a perfectionist like me then there is a temptation to agonise over ensuring those little squares all slot together like a very sexy game of Jenga. There are a few apps (or tricks!) I use to make life easier for myself, making more time for naps and Gilmore Girls.
Whilst blogging as a concept has been around for a while now, the rise of social media influencers is still a relatively new phenomenon. More and more talented individuals are turning their online passion into a career path and it’s truly empowering to witness. As a growing industry, however, it’s still shrouded in a lot of misconception ~ I promise you we don’t just spend all day chilling on our marble-covered laptops playing with freebies and posing for our Olympus Pens (alright, alright – there might be a bit of posing).