There is a crisis affecting our generation, and it is has to stop. No, it’s not the property market or the fact we spend all our money on avocados and Meal Deals, though I do wish I could solve the former by foregoing the latter. We have become obsessed with being busy. We moan about it, brag about it, feel guilty when we aren’t it and seem to generally feel the need to live our lives at a million miles an hour, fuelled by a Starbucks Venti Pumpkin Spice Coconut Milk Latte and a to-do list so long that it rivals the Great Wall.
Whilst blogging as a concept has been around for a while now, the rise of social media influencers is still a relatively new phenomenon. More and more talented individuals are turning their online passion into a career path and it’s truly empowering to witness. As a growing industry, however, it’s still shrouded in a lot of misconception ~ I promise you we don’t just spend all day chilling on our marble-covered laptops playing with freebies and posing for our Olympus Pens (alright, alright – there might be a bit of posing).
Having a ‘skin routine’ is one of those things that lets me trick myself into believing that I’m a real life adult with my shit together. The reality is, those teenage days of a quick scrub with a baby wipe and maybe a scoop of my mum’s Clinique moisturiser if I was feeling fancy are gone and waking up with eyes glued together by BarryM (good times, good times) mascara just don’t cut it anymore.